Email services and tool became a huge hit back in the 1990s when founders Jack Smith and Sabeer Bhatia launched Hotmail. It was one of the first webmail services on the internet along with Yahoo! Mail which was then known as Four11’s RocketMail. The ability to access your inbox from anywhere in the world was exhilarating. However, as technologies progressed, new iterations and pretty soon market leaders such as AOL, Gmail vs. Outlook emerged.
According to a recent study by Campaign Monitor, there are over 3.9 billion active email users. Quite frankly, the actual numbers exceed the total number of social media users in the world. Moreover, American workers have been widely reported to receive an average of 126 emails per day, with nearly 60 billion junk emails forecasted to be sent each day in the next 4 years. Furthermore, IBM reports that up to 60% of all emails today are be accessed through mobile devices with variations pertaining to industry type.
In light of this information, let’s take a quick look at a brief comparative analysis between top contenders, namely Gmail vs. Outlook, to see which one is working effectively in 2021:
These days, most users simply hate ads popping out to disturb them and make them lose their concentration. Hence some of us even use ad-blocking services and tools. When it comes to ads on email services, it is a known fact that using a free account will get you exposed to an overflow of them coming at you in all directions. In Gmail, ads appear at the top of your inbox with the word “Ad” mentioning their intent and purpose.
On the other hand, if you are using Outlook, then ads will be displayed on the right side of your inbox. In both tools, you can either manage your ad preferences and customize the ads you see. While solutions may seem similar, it all comes down to personal preferences. In all honesty, there is no winner here, and the only way you can get rid of the ads nuisance is by getting a paid account.
2. App Integrations
Next up, let’s take a look at how app integrations work for both Gmail and Outlook. In Outlook, app integrations are known as ‘connectors’. At the moment, Outlook supports Asana, Trello, GitHub, and more. When it comes to add-ons, Outlook works well with Boomerang, Grammarly, and Evernote.
On the other hand, Gmail is simply outrageous in this category and in a good way. Gmail has to offer a huge number of useful extensions that can be easily installed using a Chrome Browser. There are tons of add-ons that can be instantaneously integrated directly into Gmail. So, in all honesty, Gmail is the clear winner here.
3. Customer Support
We all know there is no such thing as something called ‘perfect’. We live in a time where things are rapidly changing, and every tool needs an update now and then. As far as customer support goes, both Gmail vs. Outlook provide you with direct customer support from Google and Microsoft, respectively. There is also community support for each that you can avail of.
Those who use G Suite also have access to 24/7 customer support from live representatives. Similarly, Microsoft 365 user accounts are provided with dedicated support as well as free chat support online. In a sense, you can say this too ends with a tie.
4. Encryption & Security
For many users out there, privacy and security concerns are priority number one. After all, we all have heard or unfortunately experienced the damages that a cybercriminal can inflict on our lives. When comparing security for Outlook with Gmail, the category is tough to evaluate and give out a true winner.
Breaches for both email tools are extremely rare, plus both of them offer 2FA (two-factor authentication) as well as built-in spam detection. Furthermore, both Outlook and Gmail also offer verified, and trusted sender identification and encryption option are also available for both. This one is a tie as well.
It seems like for many of us; the core differences always lie in the features a particular service offers or a product embodies. Likewise, at their very center, Gmail vs. Outlook offer you a very different experience to the point where you might open the same email and overall, it still feels not the same. For instance, in Outlook, you find a tremendous range of ‘Rules’ that you play with to automate, customize, and manage your email threads.
While Gmail is also quickly catching up, but in all honesty, with Outlook having its own Calendar and Contacts built-in, I think that Outlook is definitely a winner in this category. Students who apply for cheap dissertation writing services these days also prefer more features, which is pretty much human behavior in a nutshell.
The user interface is closely tied with the user experience that it generates. You simply cannot say that they are unrelated, and therefore for any software, the interface downright creates an impression on the user. However, as times are moving ahead, we have quickly realized that a user-friendly interface is probably one of the best means to have your users feel comfortable using software or a tool.
In this particular case scenario, I think Gmail takes the cake because it offers a much-streamlined user interface that is easy to understand and use. On the other hand, many users might say that Outlook is probably too confusing for them to use, considering the ton of options and features stacked on top of Ribbon. Hence Gmail is the winner here.
Last but not least the storage matters to many people. Gmail offers you 15GB of storage on Google Drive, which can be further extended to 30GB of storage if you upgrade to a G Suite Basic account.
On the other hand, Outlook provides 15GB of storage along with additional 5 GB storage that can be extended to 50GB of storage if you upgrade to a Microsoft 365 account. The numbers speak for themselves, sorry, Gmail! Outlook clearly wins this battle.
As a person who has used both the aforementioned email tools, my personal opinion is inclined towards using Gmail for my personal use and Outlook for my official or work-related use.
I know this may sound a bit absurd, but quite frankly, Gmail offers me a more homey experience that is relaxed and easy to use, while Outlook delivers the perfect mix for it to serve as an email tool for formal use and situations.
That being said, I know opinions do differ, and if you disagree, I would love to read your reason behind it. With that being said, I wish you all the best for your future endeavors, Cheers!